Archive

Networking

  • What makes a good contact on LinkedIn? Part II – How to make myself a good contact

    In our personal social network communities, we value good exchange, relevant reach - and the feeling that we can approach contacts when we need something. But what many people forget is that they have to become such a contact themselves before they can expect others to do the same. But how do you become a good contact on LinkedIn?...

  • What makes a good contact on LinkedIn? Part I – Finding contacts

    As in most social networks, LinkedIn now looks at the size of the personal network - below the 500+ in the profile, the network does not seem complete. In fact, especially in business networking, quality trumps quantity. So what makes a good contact on LinkedIn?

  • The role of the corporate ambassador in public affairs

    Vitamin B has always been considered the most important ingredient in sustainable business relationships. But how can companies build up this relationship vitamin in an increasingly virtual, digital communications world? One way is through so-called "corporate ambassadors" - important individuals who become visible for a company in terms of communication, thus making it closer and more human. This approach works in B2B communications just as well as in the field of public affairs...

  • International mentoring – how it works and why it is valuable

    Our lives are becoming increasingly complex: Choices, challenges, and constant change demand a lot of a person. Mentoring can help to see a personal path more clearly and to grow healthily both as a person as well as a professional. Senior Partner and Global Managing Director, Mike Cearley, who is based in Texas, USA, has been the mentor of Stefanie Soehnchen, Vice President Digital Strategy in Germany for over a year now.  In this interview...

  • Women’s resolution for 2022: become digitally visible – three tips from a digital expert for success

    In my team of 15 people, there was only one man. He was the only one who asked for a salary increase. A female colleague even said to me during a staff meeting that more salary was not necessary. Women's voices in the workplace are still quiet, still restrained - and still afflicted with the feeling of being lucky to be at the table at all. But the digital world offers a table big enough...