Anne Glier, Head of Talent Development FleishmanHillard Germany (le.) und Alexandra Groß, GPRA-Präsidenting (ri.)
The international communications and GPRA member agency FleishmanHillard Germany has successfully passed the Consultancy Management Standard III re-certification (CMS III). The seal of approval is valid for two years – after which the agency’s internal processes will be re-audited. The Consultancy Management Standard (CMS) is an internationally recognized quality mark and exemplary management system for PR agencies.
Press contact Yvonne Plenk
“The introduction of CMS III in Germany and the commitment on the part of GPRA to accept only certified agencies in the association from 2023 onwards will make the quality of agency services more transparent, more comprehensible – and thus raise it to a new level. As contractors, companies can benchmark individual promises of individual providers or organizations against an industry certificate,” comments Hanning Kempe, CEO of FleishmanHillard Germany and accredited CMS auditor.
But CMS III certification also has enormous significance for employees. “As in any industry, quality, professionalism and reliability are crucial success factors in PR. The re-certification gives our employees the security and know-how to competently implement their tasks through transparent processes and clearly defined responsibilities. These not only make everyday work easier, but also form the basis of a learning and continuously improving organization for us,” adds Anne Glier, Head of Talent Development at FleishmanHillard Germany.