CommCoach Blog
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FleishmanHillard successfully passes CMS III re-certification
Anne Glier, Head of Talent Development FleishmanHillard Germany (le.) und Alexandra Groß, GPRA-Präsidenting (ri.) The international communications and GPRA member agency FleishmanHillard Germany has successfully passed the Consultancy Management Standard III re-certification (CMS III). The seal of approval is...
· Agency, CMS III, Communication, Consultancy Management Standard, Consulting
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The pitfalls of the Corona vaccination campaign
As a doctor in health communication and from direct experience with patients, I am used to communicating with difficult people and asking the most unusual questions. It is precisely for this reason that I decided to support the vaccination campaign...
· corona, corona pandemic, COVID–19, health communication, Vaccination
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Crisis communication in 2021: the five most important key learnings
So far, the year 2021 has certainly not been poor in one thing: crises. From our experience with clients we have supported and accompanied with crisis communications, five lessons can be distilled that will make life easier – and safer...
· Consulting, corporate communication, crisis communication, crisis management, crisis prevention
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Building social media reach through community building
More followers, more reach, more engagement – the list of KPIs for corporate social media communication looks something like this. It doesn’t matter whether it’s about positioning people or about corporate content. What many forget here, however, is the “social”...
· Community Building, Community Management, Digital Communication, Social Media Communication
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Global Solutions Summit 2021: live stream
When: Thursday, May 27 to Friday, May 28; Specific session times: Towards a Strong G20 for Effective Multilateral Cooperation session – May 27, 3 p.m. CEST Digital Divides — Preventing Rising Inequalities in the Digital Age – May 28,...
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Global Solutions Summit 2021: live stream
When: Thursday, May 27 to Friday, May 28; Specific session times: Towards a Strong G20 for Effective Multilateral Cooperation session – May 27, 3 p.m. CEST Digital Divides — Preventing Rising Inequalities in the Digital Age – May 28,...
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Nadine Dusberger Named New Head of Healthcare for FleishmanHillard in Germany
Nadine Dusberger has been appointed Senior Vice President and Head of Healthcare for FleishmanHillard in Germany. She begins her new role in May, and will report directly to Hanning Kempe, managing director of the agency’s operations in Germany. Dusberger joins...
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The pitfalls of the Corona vaccination campaign
As a doctor in health communication and from direct experience with patients, I am used to communicating with difficult people and asking the most unusual questions. It is precisely for this reason that I decided to support the vaccination campaign...
· corona, corona pandemic, COVID–19, health communication, Vaccination
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Crisis communication in 2021: the five most important key learnings
So far, the year 2021 has certainly not been poor in one thing: crises. From our experience with clients we have supported and accompanied with crisis communications, five lessons can be distilled that will make life easier – and safer...
· Consulting, corporate communication, crisis communication, crisis management, crisis prevention
-
Building social media reach through community building
More followers, more reach, more engagement – the list of KPIs for corporate social media communication looks something like this. It doesn’t matter whether it’s about positioning people or about corporate content. What many forget here, however, is the “social”...
· Community Building, Community Management, Digital Communication, Social Media Communication
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Work(shops) from Home: How to Make Remote Meetings and Workshops More Productive
When suddenly all colleagues are working from home, the way we work together changes as weil. Collaboration and constructive exchange still work to a certain extent in well-rehearsed teams. In other constellations it becomes much more difficult. Everywhere, important workshops...
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Gods in White or All Just Hype? Three Strategies for Healthcare Communication in the Digital Age
Digitalization hasn’t spared the healthcare industry. Today, new, digitally-driven treatment methods and preventative techniques aim to make society’s most common ailments a thing of the past. But the reality is: we’re far away from a humanitarian utopia. For example, more...