CommCoach Blog
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User-Centered Communication
What can I do about declining social media numbers? And why are you no longer performing so well? Our Vice President Digital Strategy, Stefanie Soehnchen has answers to these questions – summarized – in the video above: In her opinion,...
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What makes a good contact on LinkedIn? Part II - How to make myself a good contact
In our personal social network communities, we value good exchange, relevant reach – and the feeling that we can approach contacts when we need something. But what many people forget is that they have to become such a contact themselves...
· Business Contacts, LinkedIn, Networking, Social Media Reach, Social Networks
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Why we tell the truth
Sponsoring a sports club at the company’s headquarters? The sponsorship of a museum? Donations for people in need? Charitable work by employees? Companies that want to take on “Corporate Social Responsibility”, or CSR for short, can choose from these and...
· Corporate Citizenship, Corporate Reputation, CSR, Lobbyregister
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What makes a good contact on LinkedIn? Part I - Finding contacts
As in most social networks, LinkedIn now looks at the size of the personal network – below the 500+ in the profile, the network does not seem complete. In fact, especially in business networking, quality trumps quantity. So what makes...
· Business Contacts, LinkedIn, Networking, Social Media Reach, Social Networks
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The lobby register: a necessary transparency gain at the right time?
As of January 1, 2022, new transparency rules for political lobbying will apply in Germany: The lobby register of the German Bundestag, which can be viewed online by anyone, will henceforth record the lobbyists of various organizations, companies, consulting providers...
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FleishmanHillard Successfully Passes CMS III Re-certification
Anne Glier, Head of Talent Development FleishmanHillard Germany (le.) und Alexandra Groß, GPRA-Präsidenting (ri.) The international communications and GPRA member agency FleishmanHillard Germany has successfully passed the Consultancy Management Standard III re-certification (CMS III). The seal of approval is...
· Agency, CMS III, Communication, Consultancy Management Standard, Consulting
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Global Solutions Summit 2021: Live Stream
When: Thursday, May 27 to Friday, May 28; Specific session times: Towards a Strong G20 for Effective Multilateral Cooperation session – May 27, 3 p.m. CEST Digital Divides — Preventing Rising Inequalities in the Digital Age – May 28,...
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Why we tell the truth
Sponsoring a sports club at the company’s headquarters? The sponsorship of a museum? Donations for people in need? Charitable work by employees? Companies that want to take on “Corporate Social Responsibility”, or CSR for short, can choose from these and...
· Corporate Citizenship, Corporate Reputation, CSR, Lobbyregister
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What makes a good contact on LinkedIn? Part I - Finding contacts
As in most social networks, LinkedIn now looks at the size of the personal network – below the 500+ in the profile, the network does not seem complete. In fact, especially in business networking, quality trumps quantity. So what makes...
· Business Contacts, LinkedIn, Networking, Social Media Reach, Social Networks
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The lobby register: a necessary transparency gain at the right time?
As of January 1, 2022, new transparency rules for political lobbying will apply in Germany: The lobby register of the German Bundestag, which can be viewed online by anyone, will henceforth record the lobbyists of various organizations, companies, consulting providers...
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Don't be afraid of triviality: LinkedIn is not the new Facebook
Particularly in the German digital scene, there are repeated fears that the loss of reach on Facebook will now make LinkedIn the medium of choice. The concern is that this would lead to a trivialization of content. In fact, however,...
· Content, Facebook, LinkedIn, Personal Branding, Social Networks
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Turn of the Times - War and Corporate Responsibility
With Russia’s invasion of Ukraine, it has become clear that sustainable economic activity is not possible without freedom and democracy. After weeks of diplomatic efforts, dashed hopes and escalating threats from the Kremlin, Russia’s attack was no longer surprising –...
· Corporate Citizenship, Corporate Reputation, corporate responsibility, Crisis, Ukraine war