n times of crisis, experienced communications experts are essential. They help organizations keep a cool head when uncertainty runs high. More importantly, they ensure that the right messages reach the right audiences at the right time — strategically aligned and tailored to specific stakeholders. Fast and precise. Transparent and focused. And above all, with perfect timing.
Crisis Communications Consulting at the Highest Level
Crisis prevention, crisis communications, and crisis management are critical pillars of long-term success. To support this, leading communications experts developed the A.R.C.™ methodology (Assess. Resolve. Control.) and implemented it globally. This methodology is mandatory at FleishmanHillard — and guides each of our more than 150 certified international crisis counselors, who provide 24/7 crisis communications support worldwide at the highest professional standard.
From Issue Management to Prevention
We provide comprehensive support before, during, and after a crisis.
That means identifying, monitoring, and continuously analyzing potential crisis scenarios and developments that could escalate — a form of “preventive maintenance,” powered by real intelligence. During a crisis, FleishmanHillard’s experts support affected organizations across all dimensions. After the immediate situation has been resolved, we provide structured follow-up, systematically implementing lessons learned and integrating insights into future preparedness.
Protecting Reputation
A crisis can affect many areas of a business: production, supply chains, critical company data, and the reputation of the organization and its leadership. Yet reputation remains the most valuable asset to protect. Beyond operational response, the external perception of crisis management is decisive. A crisis may not always be self-inflicted — but how it is handled always is.
This is why transparency and dialogue are essential — not only with the public, but especially with key stakeholder groups. In fact, once a crisis is formally over, a crucial phase begins: preserving or rebuilding trust. Our certified crisis expert Volker Pulskamp and his experienced crisis communications team know how to manage crises systematically and effectively from a communications perspective.
Our Services
Crisis Prevention
Ad Hoc Crisis Support
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24/7/365 crisis hotline staffed by certified crisis communications counselors
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On-site crisis support
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Media relations / crisis spokesperson services
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Product failures and recall communications
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Crisis media monitoring and social listening with real-time alert systems
Post-Crisis & Reputation Management
